In the past few years, I have noticed that it is easy for me to miss paying my membership dues for the various amateur radio clubs I’ve joined. Despite the trend towards electronic mail, there is a huge pile of paper mail that ends up on our kitchen table. Somewhere in there is a little postcard or letter reminding me to pay my dues. It often gets swept into the junk mail pile and into the trash can. Worse yet, many clubs just put out the blanket message that “all dues are due” in the club newsletter or an email message.
I did a little inventory last night of my membership status with the various clubs and sure enough, I am delinquent with several of them. Some of these organizations are repeater groups that only meet once per year, so there is no natural reminder built in. It is interesting that none of the clubs have followed up with me and asked “did you really intend to drop your membership?” Many clubs are seeing a flat to declining roster due to the demographics of the ham community, so you’d think they would focus on retention.
Based on my experience, I reached these conclusions:
- With some clubs struggling, I will pay more attention to this renewal issue so that I am supporting the local ham community.
- Even though I operate my own UHF repeater and tend to hang out there, I’ve decided to increase my support to several of the local repeater groups. I’ve focused on the ones that actively support ARES and RACES activities, an important part of the amateur radio service.
- Radio clubs can really benefit from monitoring their rosters and being a little more assertive on retaining members. I bet they could bump their rolls by 10 to 20% with just a little follow up.
What do you think?
73, Bob K0NR